Made to be worn, not forgiven.
We started because most Christian clothing looked like it was made to be forgiven rather than worn.
The gap
Walk into most faith based clothing and you find thin cotton, loud graphics and a message that shouts. It asks people to choose between what they believe and what they would actually put on.
We did not think that trade was necessary. A garment can carry meaning without announcing it across the chest.
What we make
Heavyweight, considered pieces, held to the specification we publish and made in small runs rather than endless stock.
Built to outlast a season, and the wash after it.
Worn, not shouted
The references are there for anyone who looks. They are not there to make a stranger uncomfortable on a train.
Meaning you carry with you, not a slogan you broadcast.
Considered construction
Held to a real specification, made in small runs rather than endless stock.
Based in South Africa
Designed and run from home, for people who wanted this and could not find it.
Worn, not shouted
Meaning you carry with you, not a slogan across the chest.